Posts Tagged ‘american airlines’

Hospitality Industry Doing the Right Thing

Photo: Gregory Morris/REDBARNSTUDIO.BIZ

Photo: Gregory Morris/REDBARNSTUDIO.BIZ

Perhaps because I work around and within so many facets of the hotel/hospitality industry, I take it very personally if a brand goes astray of the client-base in values, and, conversely, when a business chain does something right by the people–I see it as cause for celebration. Any industry, actually, that makes good, people-centered choices, deserves accolades. Green and sustainability practices, community support, employee care and consideration, service standards–they all make doing business less of a chore, and make us, as consumers, more apt and satisfied to spend.

This is why I was thrilled with the Marriott Hotel chain coming out so strongly against the ridiculous discrimination bill, SB1062, in Arizona. In addition, other corporate giants have been steadfastly opposed to stepping backward from progress (travel industry heavy hitters like American Airlines, Southwest Airlines, Delta Airlines, plus other mega-corporations like Apple and the Superbowl…) and this is what, I suspect, swayed Arizona’s governor to veto that bit of nastiness.

Also in the last day or two, Hilton Hotels have made a great statement with their actions, doing the right thing. Hilton Worldwide, in all the properties they own or manage, will cease serving or ordering Shark Fin. The atrocious shark finning industry that catches sharks of many species in the wild, slices off heir dorsal and sometimes pectoral fins, then slips the dying animal back in the water to suffer and die, has been the target of forward thinking responsible folks for a long time. Petitions and dutiful action against this industry that is decimating entire species (parallel to rhino and elephant poaching–unnecessary agony for questionable if any return) have not had prior great effect–but the Hilton announcement this week is a big step forward. Their Asia Pacific properties might take a hit with customer demand and expectation, but not every right decision is the most popular decision…and that’s why I’m proud when the travel world makes good choices.

One Hope: Wine, Travel, and Giving

This is a beautiful blend in my mind: Doing good, Travel, and Wine. ONE HOPE Wines is a wine company that gives a portion of every purchase to charity. It varies among the wines you choose, but donations average about 10% to 15%, sometimes as much as 50% (and the company additionally donates 50% of its profits to charities) per bottle. The causes also vary: breast cancer, autism, AIDS, children’s hospitals, environmental organizations, supporting the troops, and more. ONE HOPE has become the socially conscious wine choice for events like the Grammys, BAFTA awards, the American Red Cross Gala, VH1 Save the Music, and the Sundance Film Festival.

Where does the travel part come in? ONE HOPE has partnered with American Airlines –and American is featuring their Sauvignon Blanc on flights–for each bottle the airline serves, ONE HOPE will plant a tree in addition to the monetary donations, and shoppers who buy the wine via the onehopewines.com/american portal get an additional 20% off the price. The Chardonnay is also served on AA flights, and 50% from those bottle goes toward breast cancer charities.

So book a flight somewhere fabulous for a volunteer vacation, toast your hard work while you are en route, and know that your reach is extending even further than you thought.

Giving Miles

This time of year, are you turning your pockets inside out to find nothing but lint? Wondering if you can stick an I.O.U. in a stocking that’s hung by the chimney with care? Believe me, I get it. I’m flipping sofa cushions looking for spare change. And we’re all so busy around the holidays that it can be just as tough to donate hours as it is to donate dollars to charities that depend on us.

You may, however, have an unexamined and unrealized resource to help you keep the spirit of giving going while not putting you in the red. Those frequent flyer miles that you’ve accrued but can never seem to redeem can be donated to your favorite charity or sometimes specific partner charities of the airlines. You needn’t open your wallet to make a difference. You can help without trying to get blood from a stone.

Your favorite charity may have  system in place to make use of your donated miles, and your air carrier’s website will have their own specifics for donating, but here’s a quick roundup of links to explore:

American Airlines Miles for Kids in Need

Continental Airlines OnePass Charity Partners

Delta Sky Wish

Northwest Air Cares

United Mileage Plus Charity Miles

US Airways Miles of Hope