Giving Tuesday—It’s the Intangibles That Count

OK–we made it through Grey Thursday and all it’s attendant protests, Black Friday, and Cyber Monday…a somewhat treacherous (to your wallet) path, but today you have arrived at the pinnacle event: GIVING TUESDAY.

As a follow up to the rampant purchasing, today, Giving Tuesday, has been designated as a time to give to those less fortunate than yourself. It is a campaign to create a NATIONAL DAY OF GIVING at the start of the annual holiday season. It celebrates and encourages charitable activities that support nonprofit organizations. We had our day for giving thanks, a few days for getting deals, now it’s a day for giving back. Big organizations are behind it, like the 92nd Street Y in NYC (the incubator of the idea), United Nations Foundation, United Way, Huffington Post, City of Hope, Charity Miles, DoSomething.orgPencils of Promise, American Red Cross, Kiva, Global Giving, and so many more. There are now more than 2,000 Giving Tuesday partners with special initiatives and projects tied to this day, so it is super easy for you to get involved. Choose your favorite cause and give: time, money, both (or a commitment to show up and volunteer soon)…then spread the word…be audacious and vocal about your good deeds, it will inspire others. Here is a whole list of ideas for ways individuals and families can get their giving on. JUMP IN!

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