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Change by Doing 
Posted by Customer Satisfaction Surveys on October 15, 2014 at 6:29 AM
Shopper Approved is based on the powerful concept called ‘social proof’, which states that:
When a potential customer goes online to buy a product or service, they actually want and actively
look for reassurance that they’re making the right decision. And the way they get that
assurance is
from other customers’ ratings, feedback, and reviews.
This is why statistically, 77% of online shoppers turn to consumer
reviews before they decide to buy!
There’s a reason why Amazon, eBay, Sears, and pretty much every other
major ecommerce site have customer
ratings and reviews integrated into their website. It’s because online reviews have been proven to
increase
conversion, increase average transaction amounts, improve customer satisfaction, and even lower product
returns!
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